Ayurvedic cosmetics: the new growth frontier for the beauty business

Beauty and cosmetics are as old as humanity. Women were and still are obsessed with looking beautiful with natural cosmetic products. Indian herbs are significantly popular throughout the world for providing and maintaining beautiful skin and hair through the use of product formulations that use only natural ingredients. Herbal cosmetics are a priceless gift of nature whose demand is growing considerably.

Go green!! The growth of the cosmetic industry is fueled by products that use natural and herbal ingredients in their preparation. A large number of people around the world turn to natural and herbal cosmetics for skin and hair care. The skin care industry is expected to see growth of over 35%, making it the fastest growing industry in the world. India is the birthplace of herbal skin and hair care products. Natural herbal formulations have attracted a lot of attention as there are no known side effects of using these natural cosmetics unless someone is allergic to that particular ingredient. Chemical cosmetics have been shown to be carcinogenic which has deterred most users and there is a big shift towards natural herbal cosmetics.

What are natural cosmetics?

Skin and hair are constantly exposed to pollutants that damage skin and hair. Chemicals, messy lifestyle, stress, and poor eating habits take a toll on skin and hair. Overexposure to the sun also causes the skin to lose its glow and become tanned or freckled. The use of chemical cosmetics further damages the skin and can cause cancer in some cases. The best option to have healthy skin and hair is the use of natural cosmetics.

Natural cosmetics are beauty products that are made from natural ingredients such as plants, fruits, spices, herbs, and natural oils. The ancient textbook of Ayurveda – the science of life has all the recipes for healthy skin and hair and a disease-free body. Today’s textbook is studied by a group of scientists who continually research and develop new products based on these formulations to meet the needs of today’s woman. Every cosmetic product that is manufactured uses natural plant material.

Lifestyle and awareness lead to growth in the spa business

Health has become a priority around the world. A healthy way of living, regular exercise, and natural skin and hair care are becoming the norm. With a hectic and stressful lifestyle, the spa culture has caught up. Spas offer natural and holistic healing through therapeutic massages that use all natural ingredients and aromatic oils. These not only calm the body, but also the mind. Natural scrubs are prescribed that use different types of mud depending on the skin type to cleanse and polish the skin. With higher disposable income, a spa vacation is considered a well-earned vacation. Spa destinations are proliferating around the world, attracting clients who come and enjoy a vacation that includes outdoor adventures, a beautiful property that offers a serene environment, a complete package of body massages and tools to de-stress at very low prices. affordable.

Use of Ayurvedic cosmetics in daily life

Harsh chemicals used in cosmetics negatively affect the skin, hair and general health of the user. The consumer is aware of this and prefers to use cosmetics made with natural ingredients. The demand for natural herbal cosmetics has multiplied. Most of the cosmetic manufacturers are changing the line of business to natural cosmetics which includes a range of skin care products like sunscreens, skin toners, anti-wrinkle creams, cleansers, body scrubs, facial soaps, moisturizers. , lip balms, massage oils, and shower gels, anti-acne packs, foot creams, hair oils, hair massage balms and everything you can think of to beautify skin and hair. All of these truly herbal cosmetics do not have any known side effects, which has made them very popular.

Ayurvedic cosmetics manufacturers

‘Get the glow naturally – use Ayurvedic cosmetics is the mantra of success. Not all manufacturers can go on to make such a wide range of natural cosmetics to suit different buyer segments. The best option available is private label manufacturers. Leading private label manufacturers have a wide range of hair and skin care formulations developed by a team of experts in their facilities. The entire formulation is tested and modified based on the natural plant material available today. The formulations are designed for optimal effect of the combination of ingredients used. It can grow as fast as the demand for natural cosmetics grows.

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